Laura Loomer, MAGA megaphone and friend of Donald Trump, called Angie Nixon, the Democratic candidate for the US Senate in Florida, a ghetto bitch. This is, of course, wrong and way out of bounds. It is also an irritating diversion from what the media and the rest of world should be focused.

Loomer, an attention seeking asshole, knows that if she says something outrageous, the press will print her bull shit in big bold letters for the whole world to see. So she says something horrible about Nixon. The press, then, asks Nixon for a response to Loomer’s put down which puts her in an awkward position. She can return fire or keep her mouth shut.

What self respecting person wouldn’t respond what Loomer said. So now Loomer gets to respond to what Nixon said and the whole news cycle gets consumed by this attention seeking idiot. This continues until another nut job, perhaps even Loomer herself or the ever talkative Donald Trump beats her to it, says something outrageous for journalists to stir their every growing pot of irrelevance.

So, it gets better. Trump renames Lake Ontario Lake America, right. Now we have the Lake America controversy and the press is lapping it up. What important subjects are not being talked about while Doug Ford, the Ontario premier, grabs headline with his giant sign saying Lake Ontario. Take that Donald Trump. You aren’t the boss of us.

The problem here is that Trump and Loomer don’t care if they look like idiots as long as they are getting headlines and, more seriously, they are driving the media to cover their drivel instead of, for example, say the war in the Ukraine or Gaza or Iran or inflation or the elections or, how should I put this, oh I know, real problems.

Don’t get me wrong, I get why Nixon and Ford responded to these idiots. They are infuriating people. But it is depressing to see so much attention given to these narcissistic assholes and their faux controversies. This is exactly what they want and we are giving it to them every single time their craving for attention strikes them.